ACQUIRE, ENGAGE, RETAIN
Majestic was asked to re-imagine Cook with Campbell’s, a flagship web property for the company. The goal? Build an online community driven by member preferences.
We designed and developed a responsive and accessible community site featuring:
- Recipes made from Campbell’s products
- Predictive Search
- Ratings & Reviews
- Member preference center
results
A 22% increase in membership after Year , with membership increasing every year since launch.